The Produce Marketing Association , along with five advanced industry member , attended the Consumer Electronics Show ( CES ) to learn about the technologies that will come on the global fresh floral and produce manufacture . Through the penchant and finger of fresh produce and floral at our farmer ’s grocery on the tradeshow floor , the conversation industry better half had , as well as PMA ’s VP of Technology Vonnie Estes ’s involvement on the 5 GB and Robotics control panel , the novel produce and floral industry was well represented at CES .
typify the garden truck and flowered industry and CES 2020 from forget to right hand : Scott Rutherford ( PMA ) , Marc Oshima ( Aero Farms ) , Cecil Jose Alfaro ( P&F Flowers ) , Lori Taylor ( Produce Moms ) , Vonnie Estes ( PMA),Johnna Hepner ( PMA ) , Drew Zabrocki ( Centricity ) , Lou Perez ( Apeel Sciences )
Here are their top industry insights from CES 2020 .
AI is a gamechangerArtificial intelligence ( AI ) and robotics were the central theme of many sessions they pay heed . The more the industry can assign repetitive everyday decisions to machine , or use algorithms to make those decision , the more efficient operations will be , give a private-enterprise advantage and significant on-going toll preservation .
For example , contrived intelligence can be utilise to study data from sensor in the playing field or greenhouse and make determination about how to efficiently apply water and fertiliser to specific works , or to find fault produce and flowers at the utter time for packaging and statistical distribution . This can have a significant impact on the quality of produce and flowers sold and increase profitability along the provision chain .
And , from a sustainability perspective , it could reduce the use of piss and fertilizer , improve soil health , and boil down waste due to spoilage .
Humanizing technologyTechnology can seem cold and hardhearted , make a opening with the human desire for authenticity . Consumers require to strip things back to the direction they used to be , with tendency such as the # throwback or the caveman / paleo dieting . saucy produce and floral should be at the forefront of consumers ’ minds when they opine about natural , bona fide mathematical product . People are used to interacting with electronics or technology at CES , and the farmer ’s market brought a tonic signature of flowers and grow to the show story . Attendees walk by the stall stopped to take picture show of the fresh product before take the air away with a healthy and delicious collation or a beautiful bouquet of flowers .
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